8th March is International Women's Day - a day to celebrate the achievements of women, raise awareness of ongoing challenges and encourage action towards eqaulity. 
Unfortunately, too many companies treat the day as a marketing campaign, rather than working towards real change. In recent years, the Gender Pay Gap Bot has highlighted this by sharing firms' gender pay gap alongside their International Womens Day posts. The bot has over 230,000 followers, and has become a staple part of the day. It's no longer enough to talk about equality - staff and customers want to see real effort and will challenge any sign of hypocrisy.  
Are you sure your actions match up to your social media posts? If not, it might be safer to spend the day reflecting and improving. We've selected our most relevant resources to get you started: 
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